When Bubbles Meet Brushes: The Enduring Art of Champagne Collaborations
In the world of fine wine, artistry flows as naturally as Champagne itself. From cellar to canvas, the great Champagne houses have long collaborated with artists to express their unique blend of craftsmanship, heritage, and imagination. These Champagne art collaborations go beyond design — they are cultural dialogues between creation and celebration. Let’s uncork the stories behind the maisons that have mastered this effervescent fusion of art and wine.
Maison Ruinart: The Pioneer of Artistic Collaboration
Alphonse Mucha’s 1896 Ruinart poster
The artistic journey of Champagne began with Maison Ruinart, founded in 1729 — the oldest Champagne house. In 1896, André Ruinart commissioned Alphonse Mucha, a leading Art Nouveau illustrator, to create a poster that forever changed how Champagne was seen.
Ruinart continues to honor that creative legacy through its Carte Blanche Artist Program (since 2008), inviting contemporary artists to reinterpret the maison’s heritage:
- Vik Muniz (2014) – vineyard portraits made from natural materials.
- David Shrigley (2020) – humorous reflections on sustainability and savoir-faire.
- Jeppe Hein (2022) – mirrored installations exploring conviviality.
- Eva Jospin (2023) – sculptural forest scenes transforming the chalk cellars.
Ruinart remains the benchmark for how tradition can inspire modern creativity.
Read more about Ruinart’s Carte Blanche series →
Dom Pérignon: The Art of Creation
Dom Pérignon X T. Murakami bridges traditional craftsmanship with contemporary art
At Dom Pérignon, creation is philosophy. Every vintage is treated as an artwork — a harmony between nature and time.
Key collaborations include:
- Jeff Koons (2013) – Balloon Venus for Dom Pérignon Rosé.
- Iris van Herpen (2003) – haute couture design meets fine Champagne.
- Lenny Kravitz (2018) – artistic direction blending design and music.
- Lady Gaga (2021) – a bold creative partnership embodying transformation and freedom, resulting in surreal bottle sculptures and fashion-inspired photography.
- Mathias Bengtsson (2024) – organic, nature-inspired designs symbolizing the living spirit of Champagne – > explore here
- Jean-Michel Basquiat (2024) -> explore more here
- Takashi Murakami (2025) – Known for his iconic Superflat aesthetic and smiling floral motifs, Murakami has designed both the label and presentation box for Dom Pérignon Vintage 2015 and Dom Pérignon Rosé Vintage 2010. The designs feature vibrant, smiling flowers blooming against black backgrounds, an unmistakable Murakami signature. -> get your bottle here
Each partnership turns Dom Pérignon into more than a drink — it becomes a creative ritual.
Veuve Clicquot: Boldness and Vision
Simon Porte Jacquemus‘ design for Veuve Clicquot La Grande Dame 2018
Veuve Clicquot embodies innovation, from Madame Clicquot’s 19th-century breakthroughs to today’s creative ventures.
- Yayoi Kusama (2020) – vibrant floral reinterpretation of La Grande Dame 2012.
- Simon Porte Jacquemus (2025) – The collaboration unites two creative universes illuminated by the joy that is deeply rooted in their respective identities. The emblematic Veuve Clicquot yellow, first introduced in 1877, radiates the colour of the sun, while Simon Porte Jacquemus remains eternally inspired by his solar Southern French roots.> discover more, get your bottle here
Veuve Clicquot calls its spirit solaire — radiant, optimistic, and artistic.
Moët & Chandon: Heritage in a New Light
Daniel Arsham’s sculptural design for Moët & Chandon Impérial 2023.
In 2023, Moët & Chandon partnered with American artist Daniel Arsham, renowned for his “fictional archaeology.” His sculptural reinterpretation of the Moët Impérial bottle, and a site-specific installation in Épernay, offered a futuristic lens on Champagne’s timeless identity.
The project symbolized Moët’s dedication to both heritage and reinvention — where the bottle itself becomes an archaeological artifact of celebration.
Interested in this artistic piece? Get your quote
Beyond Champagne: When Red Wines Meet Art
The marriage of art and wine extends far beyond Champagne. Some of the world’s finest red wines have built artistic collaborations into their DNA.
Château Mouton Rothschild – Bordeaux
Since 1945, each vintage features a label designed by a renowned artist — including Picasso, Miró, Warhol, Chagall, Haring, and Jeff Koons. Every bottle is both collectible and cultural.
Château La Coste – Provence
A fusion of vineyard and open-air gallery, with works by Louise Bourgeois, Richard Serra, Ai Weiwei, and Tadao Ando.
Ornellaia – Tuscany
Through its Vendemmia d’Artista project (since 2009), artists like Michelangelo Pistoletto and William Kentridge celebrate each vintage’s character.
Château Lynch-Bages – Pauillac
Combines winemaking and architecture, notably through Jean-Michel Wilmotte’s art-driven redesign of its winery.
Hennessy: When Craftsmanship Meets Creative Vision
Celebrating 75 years of the NBA with a limited-edition decanter for its Paradis cognac by jeweler Lorenz Bäumer
In the world of spirits, Hennessy has long led the dialogue between art, design, and heritage. The maison’s collaborations celebrate craftsmanship beyond the barrel, blending cognac’s timeless refinement with contemporary expression. The NBA Limited Edition by Lorenz Bäumer, with its bold geometric design and subtle nods to the court, bridges culture, sport, and luxury.
Hennessy x Loewe (2025)
The collaboration between Hennessy X.O and Loewe’s features a handcrafted leather „nest“ inspired by a chestnut burr to encase Hennessy’s Paradis cognac. This partnership merges luxury fashion and fine spirits through a shared appreciation for craftsmanship and heritage, with Loewe’s artisans creating each leather casing over 10 hours, and Hennessy’s cognac representing a generations-old blend. The collection is available in a 70cl and a 3-liter version. – > more info
From its partnership with French artist Jean-Michel Othoniel dressed the decanter in flowing, amber-inspired glass motifs, each collaboration honors the spirit of transformation.
Together, these editions reflect Hennessy’s enduring commitment to creativity — proving that great cognac, like great art, is crafted to be experienced with all the senses.
Conclusion: The Art of Celebration
From Mucha’s Art Nouveau elegance for Ruinart to Daniel Arsham’s futuristic sculptures for Moët & Chandon, the fusion of art and wine is a living tradition. Whether sparkling or still, these collaborations invite us to experience wine not just as taste, but as emotion, vision, and story.
In every bottle, there’s a little masterpiece — waiting to be uncorked.
Wein verstehen & geniessen 